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For over a decade now, Apple has worked with HIV/AIDS charity Product RED, raising over $160 million for the non-profit to date. That money comes from the sales of scarlet-colored covers, cases, Apple Watch bands and rarer, special edition devices. A recent rumor suggested the iPhone 8 and 8 Plus would be next to receive the Product RED treatment, which has just been validated by Apple. The deep red editions will be available to buy online tomorrow and in stores from Friday April 13th for the same price as existing models.
There's no Product RED version of the iPhone X, but a new claret-colored $99 leather folio case for the flagship will also be up for grabs tomorrow. And for anyone interested, it's a win-win. Not only do you get to be the envy of your boring, Space Gray peers, but have the added benefit of knowing some of your cash is going towards a good cause.
Source: Apple
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